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PeakAlpha Logo
The logo of our company has many historic powerful connotations. The obvious one is a pyramid. We chose a pyramid because nothing better represents stability and the ability to stand the test of time, just like our plans. Our logo does more. It is a pyramid that is reaching upwards to the sky. Sky is the limit, as they say. Or the peak, as we would say. In a more Indian context, the logo could also mean Mount Meru, which ancient Hindus believed to be the center of the universe. Mount Meru is actually close to Bali, which interestingly is a Hindu island in a Muslim nation. But whether you fancy the pyramids, Mt. Meru, Mt. Everest, they are all peaks. And we are Peakalpha.
We chose red as the colour of our logo. Red emanates excitement, energy, passion, strength and power. People who love red love life. Indian brides enter their new home with a red bindi and sindoor, signifying welfare and prosperity. Drawing a similar analogy, we hope to bring you the same prosperity as you enter into a long-term relationship with us.
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When we go to a doctor, for example, we would be alarmed if he prescribed a generic drug (mutual fund) or the newest medicine (newest hot-stock) in the market for our specific ailment. Good doctors customize their care to the needs of our body and its ailments. Similarly good financial planning involves a high degree of customization.
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